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Data protection

Data Protection

The protection and security of our customers’ and users’ data is very important to us. This is why we have designed our website and our business processes so that we collect and process as little personal data as possible. We keep your personal data strictly confidential and process it in accordance with the applicable privacy laws as well as the terms of this privacy policy.

In this policy, we – Rutronik Elektronische Bauelemente GmbH – aim to inform you about the kind of data we process, why we process it, and what rights you have regarding your personal data.

Personal data is any data that relates to you personally (such as your name, address, e-mail addresses, and user behavior).

Controller Responsible

The controller responsible for data processing on this website is:

Rutronik Elektronische Bauelemente GmbH
Industriestrasse 2, 75228 Ispringen, Germany
Tel.: +49-7231-8010
Fax: +49-7231-822-82
E-mail: rutronik(at)rutronik.com

 

Data Protection Officer

Feel free to contact our data protection officer at any time:

E-mail: dsb(at)rutronik.com

 

Collection of General Data and Information

Various general data and information is sent and received every time you visit our website, even if you only do so for information purposes. We only collect the general data and information that your browser sends to our server. We collect the data and information that is required technically to show you our website and ensure it remains stable and secure, and so that we can defend our IT systems against attacks.

The following kinds of data are collected:

  • IP address
  • Date and time at which website was visited
  • Browser types and versions used
  • Operating system used and its interface
  • Website from which an accessing system finds its way to our website (“referrer”)
  • Subpages that are visited on our website using an accessing system
  • Internet service provider of the accessing system

We delete the data collected in this context once it is no longer necessary to save it for analyzing errors, or we restrict its processing if there is a statutory obligation to archive it. The legal basis for processing your data in this context is article 6, paragraph 1, sentence 1, point f, of the General Data Protection Regulation (GDPR). We do not draw any conclusions about you as the data subject when we use this general data and information.

 

Ways of Contacting Us via the Website

When you get in touch with us using e-mail or a contact form, the data you send us is stored by us so that we can answer your questions. Data processed for the purpose of being in touch with us is handled in compliance with article 6, paragraph 1, sentence 1, point a, of the GDPR on the basis of the consent you have voluntarily given, or pursuant to article 6, paragraph 1, point b, of the GDPR in the case of a contractual or precontractual relationship with us. We delete the data collected in this context once it is no longer necessary to save it for handling your inquiry, or we restrict its processing if there is a statutory obligation to archive it.

 

Using Our Web Shop

If you wish to order something from our web shop, you will need to set up a customer account in which we store some personal data for subsequent purchases. To conclude a contract, it is also necessary for you to provide certain personal data that we need to process your order.

Mandatory details are marked as such; other information is optional. The data you give us is processed in order to deal with your order. To do this, we may send your payment details to our own bank, or to an external payment provider in the case of credit card payment. The legal basis for this is article 6, paragraph 1, sentence 1, point b, of the GDPR.

We may also process the data you send us in order to inform you about more interesting products from our portfolio and to send you e-mails containing technical information. The legal basis for this is article 6, paragraph 1, sentence 1, point f, of the GDPR.

Commercial and tax law obliges us to keep your address, payment details, and order details for a period of ten years. But if you do not log in to your customer account for six months, we will limit the way in which we process it, which means we will only use your data to comply with legal obligations.

The order process is encrypted using TLS technology in order to prevent unauthorized access to your personal data, especially financial details, by third parties. 

 

Newsletter

By giving your consent, you can subscribe to our newsletter so that we can tell you about our latest attractive offers as well as technology and news from the world of electronic components.

We use the double-opt-in procedure for you to register for our newsletter. This means that, once you have registered, we send you an e-mail to the e-mail address you specify, asking for you to confirm that you want the newsletter. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted after one month. As well as that, we store the IP addresses you use and the times at which you register and confirm. The purpose of this procedure is to allow us prove that you have registered and to investigate if your personal data is misused.

The only thing you need to send us for the newsletter is your e-mail address. Providing other, separately marked data is voluntary; we collect it so that we can address you personally. Once you have confirmed, we store your e-mail address so that we can send you the newsletter. The legal basis is article 6, paragraph 1, sentence 1, point a, of the GDPR.

You can revoke your consent for us to send you the newsletter and unsubscribe from it at any time. To revoke your consent, click on the link provided in every newsletter e-mail.

To send you the newsletter, we use e-mail marketing software produced by Inxmail GmbH, Wentzingerstr. 17, 79106 Freiburg, Germany.

Inxmail processes our customer data in accordance with our instructions, on our behalf, and has agreed to handle your data in a trustworthy manner.

Further information is available at: https://www.inxmail.de/.

 

Newsletter Tracking

In addition to sending the newsletter, Inxmail provides us with statistical reports regarding the number of times the newsletters are opened and the number of clicks on articles linked to in the newsletter. Recipient responses (opening an e-mail, clicking on text and image links, downloading images using an e-mail program) are recorded and saved anonymously for statistical purposes (“newsletter tracking”). The identity of individual users cannot be deduced from the data stored. We use this information exclusively to improve the quality of the newsletter content. The information is stored until you unsubscribe from the newsletter. The legal basis for newsletter tracking is article 6, paragraph 1, point a, of the GDPR and requires your prior express permission, given when you register for the newsletter.

You can cancel tracking at any time by using the “Update Your Profile” link in the footnote of every newsletter e-mail, where you can change the tracking settings (“Tracking Permission”) for your newsletter profile.

Further information is available at: https://www.inxmail.de/.

 

Online Event Registration

If you would like to register for one of our events, this will require you to provide personal data in order to conclude the contract, since this data is required for the registration and running of the event. We only process your personal data to the extent that it is necessary for running the event, on the basis of article 6, paragraph 1, point b, of the GDPR.

Some personal data we ask for may be quite specific (such as food intolerances, if catering is to be offered). If so, we will obtain your express consent when you register. Processing is then done on the basis of article 6, paragraph 1, point a, of the GDPR.

The data is only given to people responsible for running the event or parts of it, and only to the extent needed to run the event. The data is deleted after the event has been run, unless there is a statutory requirement to keep it.

For online event registration, we use the services of Lyyti Oy,

Linnankatu 13 Aa 18, 20100 Turku, Finland.

Lyyti processes our customer data in accordance with our instructions, on our behalf, and has agreed to handle your data in a trustworthy manner.

For more information about this provider visit https://www.lyyti.com/en and for more information about data protection at Lyyti visit https://www.lyyti.com/data-protection.

 

Data Protection in Job Applications

We collect and process personal data from applicants for the purpose of conducting the application process. The data may be processed electronically, especially if an applicant submits application documents electronically, by e-mail or using the online application form. If Rutronik Elektronische Bauelemente GmbH concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. The legal basis in this context is article 88 of the GDPR and section 26 of the Federal Data Protection Act (BDSG). If no employment contract is concluded, then the application documents will be automatically deleted when the application is declined, unless other legitimate interests dictate that it should be kept. Other legitimate interests in this sense might include the duty to furnish proof in a lawsuit under the General Act on Equal Treatment (AGG).

Joining the Talent Pool

If we cannot offer you a job as part of a particular application process, and if you would like to stay informed about available jobs at a later date, you can agree to be placed in our talent pool. If you do this, your application details will be processed for a further 36 months, with your consent, which you can revoke at any time. The legal basis is article 6, paragraph 1, point a, of the GDPR.

 

Cookies

Cookies are stored on your computer when you use this website. Cookies are small text files that are copied onto your hard drive with links to the browser you are using and that send certain information to the entity that placed the cookie (in this case, us). Cookies cannot execute any programs or place viruses on your computer. They serve to make the website more user-friendly and effective as a whole. The legal basis for the use of cookies is article 6, paragraph 1, sentence 1, point f, of the GDPR.

This website uses ‘transient cookies.’ Transient cookies are automatically deleted when you close your browser. These include session cookies. These store a session ID that can be used to allocate various inquiries made by your browser to the joint session. This allows us to recognize your computer when you return to our website. Session cookies are deleted when you log out or close the browser.

You can delete these cookies at any time in your browser’s security settings.

You can configure your browser settings the way you want them and decide not to accept third-party cookies or any cookies at all. We would also like to point out that you would then not be able to use all the features of this website.


Use of Google Services

Google Analytics

This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses the aforementioned cookies to enable an analysis of how you use the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the United States and stored there. Google Analytics is configured so that your IP address is transmitted to Google in anonymized form (_anonymizeIp). This means that IP addresses are used by Google in truncated form inside the member states of the European Union and in other states that are signatories to the Agreement on the European Economic Area. So if the data collected about you relates to you personally, it is immediately excluded. The full IP address will be sent to a Google server in the United States and truncated there only in exceptional cases. To cover the exceptional circumstances in which personal data is sent to the United States, Google has submitted itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

The IP address transmitted from your browser as part of Google Analytics will not be associated with any other data held by Google.

Google uses the information collected on behalf of us, the website operator, in order to evaluate your use of the website so that it can draw up reports on website activities and in order to provide us with other services associated with the use of the website and access to the Internet.

We use Google Analytics to analyze the use of our website and improve it. The statistics we acquire help us to improve our website and make it more interesting for you as a user. The legal basis for the use of Google Analytics is article 6, paragraph 1, sentence 1, point f, of the GDPR.

You can prevent the saving of cookies via the corresponding setting in your browser software. However, if you do so, please note that this may mean that you cannot use the full functionality of this website. You can also prevent the data generated by the cookie and relating to your usage of the website (including your IP address) being transmitted to Google by downloading and installing the browser plug-in available at this link: https://tools.google.com/dlpage/gaoptout?hl=de

Information about third-party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, fax: +353-1-436-1001.

User Terms and Conditions: https://www.google.com/analytics/terms/de.html, data privacy overview: https://www.google.com/intl/de/analytics/learn/privacy.html, and privacy policy: https://www.google.de/intl/de/policies/privacy

 

Use of Google AdSense

This website uses the online advertising service Google AdSense, which allows advertising tailored to your interests to be presented to you. By doing this, we are pursuing our interest in showing you advertising that could be of interest to you so that our website is made more attractive to you. This involves collecting statistical information about you that is processed by our advertising partners. These advertisements can be recognized because they are labeled “Google Ads.”

When you visit our website, Google is informed that you have done so. To do this, Google uses a web beacon to place a cookie on your computer. The general data and information (IP address, browser, etc.) listed at the top of this data privacy information is sent. We neither have influence over the data collected, nor do we know the full extent of what data is collected or how long it is stored. Your data is sent to the United States and evaluated there. If you are logged in using your Google account, then your data can be linked directly to it. If you do not wish it to be allocated to your Google profile, you have to log out. It is possible that this data might be sent to Google’s contractual partners, to third parties, and to the authorities. The legal basis for processing your data is article 6, paragraph 1, sentence 1, point f, of the GDPR. This website does not display third-party advertisements using Google AdSense.

You can prevent Google AdSense from installing cookies in various ways: a) by making the appropriate settings in your browser software; suppressing third-party cookies means you will not receive any third-party advertisements; b) by deactivating interest-related advertisements on Google using the link http://www.google.de/ads/preferences, a setting which is deactivated when you delete your cookies; c) by deactivating interest-related advertisements from providers who are part of the “About Ads” self-regulating campaign, using the link http://www.aboutads.info/choices, a setting which is deactivated when you delete your cookies; d) by permanently deactivating in your browsers Firefox, Internet Explorer, or Google Chrome using the link http://www.google.com/settings/ads/plugin. We would also like to point out that you may then not be able to use all the features of this website.

Further information about the purpose and scope of the collection and processing of data, as well as further information about your rights in this regard and the settings you can make to protect your privacy, is available at: Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA; data protection terms for advertising: http://www.google.de/intl/de/policies/technologies/ads. Google has submitted itself to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.

DoubleClick by Google

This website also uses the online marketing tool DoubleClick by Google. DoubleClick uses cookies to show advertisements that are relevant to users, to improve reports on campaign performance, and to avoid a user seeing the same advertisements multiple times. Using a cookie ID, Google records which advertisements are shown in which browser, allowing it to prevent them from appearing multiple times. Furthermore, DoubleClick can also use cookie IDs to record conversions that relate to advertisement inquiries. This happens, for example, if a user sees a DoubleClick advertisement and later uses the same browser to visit the advertiser’s website and buy something there. According to Google, DoubleClick cookies do not contain any personal information.

Because of the marketing tools used, your browser automatically establishes a direct connection with Google’s server. We have no influence over the extent of the data collected when Google uses this tool or how it is used, which is why we can only inform you about what we know: by incorporating DoubleClick, Google is informed that you have visited a particular part of our website or clicked on one of our advertisements. If you are registered with a Google service, Google can allocate your visit to your account. Even if you are not registered with Google or are not logged in, it is possible for the provider to find out your IP address and save it.

You can block participation in this tracking process in various ways: a) by making the appropriate settings in your browser software; suppressing third-party cookies means you will not receive any third-party advertisements; b) by deactivating cookies for conversion tracking by setting your browser so that cookies from domain www.googleadservices.com are blocked, https://www.google.de/settings/ads, a setting which is deactivated when you delete your cookies; c) by deactivating interest-related advertisements from providers who are part of the “About Ads” self-regulating campaign, using the link http://www.aboutads.info/choices, a setting which is deactivated when you delete your cookies; d) by permanently deactivating in your browsers Firefox, Internet Explorer, or Google Chrome using the link http://www.google.com/settings/ads/plugin. We would also like to point out that you may then not be able to use all the features of this website.

The legal basis for processing your data is article 6, paragraph 1, sentence 1, point f, of the GDPR. Further information about DoubleClick by Google is available at https://www.google.de/doubleclick and http://support.google.com/adsense/answer/2839090, and about Google’s data protection in general: https://www.google.de/intl/de/policies/priacy. Alternatively, you can visit the Network Advertising Initiative (NAI) website at http://www.networkadvertising.org. Google has submitted itself to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.

 

Econda

Our website uses components made by econda GmbH, Eisenlohrstr. 43, 76135 Karlsruhe, Germany. Every time you visit our site, these components collect and store data for marketing and improvement purposes, and this data is then used by cookies to generate usage profiles with a pseudonym. These usage profiles can be used to analyze visitor behavior and improve our website, and develop it in line with users’ needs. Usage profiles are, however, not combined with data about the owner of the pseudonym without a visitor’s express permission. In particular, IP addresses are rendered unrecognizable upon receipt, which makes it impossible to allocate usage profiles to IP addresses. This means that if the data collected can be used to identify a particular person, it is immediately excluded.

The legal basis in this regard is article 6, paragraph 1, sentence 1, point f, of the GDPR.

You can contest this collecting and saving of data at any time at http://www.econda.de/econda/unternehmen/datenschutz/widerspruchscookie/ with effect from that point onwards; follow the instructions at that address. If you contest this, an opt-out cookie is placed on your device. If you delete your cookies, you’ll have to click on the link again.

Further information about third-party providers at: https://www.econda.de/

Revive Adserver

We use the OS software Revive Adserver, which is installed on our own servers, to manage advertisements. This uses the cookies described above. We collect and save your usage data in pseudonymous profiles to control the delivery of advertisements and to measure and evaluate contacts.

Usage profiles are, however, not combined with data about the owner of the pseudonym without a visitor’s express permission. In particular, IP addresses are rendered unrecognizable upon receipt, which makes it impossible to allocate usage profiles to IP addresses. This means that if the data collected can be used to identify a particular person, it is immediately excluded.

The legal basis for processing your data in this context is article 6, paragraph 1, sentence 1, point f, of the GDPR. You can prevent the saving of cookies via the corresponding setting in your browser software. However, if you do so, please note that this may mean that you cannot use the full functionality of this website.

Social Media

This data privacy information does not apply to activities on social network websites or other providers that you may reach using social media plug-ins or links on our website. Please refer to these providers’ websites to find out about their data privacy terms.

Use of Social Media Plug-Ins

We currently use the following social media plug-ins: Facebook, XING, Twitter, LinkedIn, Pinterest and YouTube.

We use the “Shariff” solution. This means that, when you visit our website, personal data is sent to the provider of the plug-ins. The plug-in provider can be identified by the marking on the box above its first letters or logo. We provide you with the option of communicating directly with the plug-in provider using the button. Only if you click on the marked field and activate it will the plug-in provider be told that you have visited the particular website belonging to our online offering. The general data and information (IP address, browser, etc.) listed at the top of this data privacy information is also sent. In the case of Facebook and Xing, they state that the IP address is anonymized as soon as it is collected in Germany. This means that, by activating the plug-in, personal data about you is sent to that plug-in provider and saved there (in the United States for providers based there). Because the plug-in provider uses cookies to collect data, we advise you to delete all of the cookies in your browser’s security settings before you click on the dimmed box.

We neither have influence over the data collected and data processing methods, nor do we know the exact extent of the data collected, why it is processed, and how long it is kept for. Nor do we have any information about how the plug-in provider deletes the data it collects.

The plug-in provider saves the data about you that it collects as usage profiles and uses these for the purpose of advertising, market research, and/or developing its website to suit users’ needs. This kind of evaluation is done especially (and not only for logged-in users) in order to show you suitable advertising and to tell other users of the social network about your activities on our website. You can contest the creation of these user profiles, but you will have to contact the plug-in provider concerned to do so. We use these plug-ins to allow you to interact with social networks and other users, so that our website is better and more attractive to you as a user. The legal basis for using plug-ins is article 6, paragraph 1, sentence 1, point f, of the GDPR.

Data is passed on regardless of whether you have an account with the plug-in provider and are logged on there. If you are logged in to the plug-in provider, the data about you that is collected is allocated directly to the account you have with the plug-in provider. If you press the activated button and, for example, link the page, then the plug-in provider will also store this information in your user account and publicize it to your contacts. We advise you to regularly log off any social networks you use, but especially before you activate the button, so that you can avoid the information being allocated to your profile with the plug-in provider.

Further information about the purpose and scope of the collection and processing of data by the plug-in provider is available in this provider’s data privacy policy, which is linked below. There you will also find further information about your rights in this regard, and the settings you can make to protect your privacy.

Addresses of plug-in providers and URLs with their data privacy information:

 

YouTube Videos

We have embedded YouTube videos into our website; these are saved at http://www.youtube.com and can be played directly on our website. They are embedded in ‘extended data protection mode,’ which means no data about you as a user is sent to YouTube if you do not play the videos. The data transmission described below, on which we have no influence, only happens if you play the videos.

When you visit the website, YouTube is told that you have visited that particular page of it. The general data and information (IP address, browser, etc.) listed at the top of this data privacy information is also sent. This is done regardless of whether YouTube provides a user account into which you are logged, or whether a user account exists at all. If you are logged into Google, your data will be allocated directly to your account. If you do not want it to be allocated to your YouTube profile, you have to log out before you activate the button. YouTube saves your data as usage profiles and uses these for the purpose of advertising, market research, and/or developing its website to suit users’ needs. This kind of evaluation is done especially (even for users who are not logged in) in order to supply you with suitable advertising and to tell other users of the social network about your activities on our website. You can contest the creation of these user profiles, but you will have to contact YouTube to do so.

Further information about the purpose and scope of the collection and processing of data by YouTube is available in the data privacy policy. There you will also find further information about your rights, and the settings you can make to protect your privacy: https://www.google.de/intl/de/policies/privacy. Google processes your personal data in the United States and has submitted itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.


Google Maps

We use Google Maps on this website. This allows us to show you an interactive map inside our website and allows you to easily use the map features and to make contact with us quickly.

When you visit our website, Google is told that you have visited that particular page of it. The general data and information (IP address, browser, etc.) listed at the top of this data privacy information is also sent. This is done regardless of whether Google provides a user account into which you are logged, or whether a user account exists at all. If you are logged into Google, your data will be allocated directly to your account. If you do not want it to be allocated to your Google profile, you have to log out before you activate the button. Google saves your data as usage profiles and uses these for the purpose of advertising, market research, and/or developing its website to suit users’ needs. This kind of evaluation is done especially (even for users who are not logged in) in order to supply you with suitable advertising and to tell other users of the social network about your activities on our website. You can contest the creation of these user profiles, but you will have to contact Google to do so.

Further information about the purpose and scope of the collection and processing of data by the plug-in provider is available in the provider’s data privacy policy. There you will also find further information about your rights in this regard, and the settings you can make to protect your privacy: http://www.google.de/intl/de/policies/privacy. Google processes your personal data in the United States and has submitted itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

 

Your Rights as a Data Subject

With regard to your personal data, you have the following rights in relation to us:

  • The right to information about the relevant personal data pursuant to article 15, paragraph 1, of the GDPR.
  • The right to have incorrect personal data corrected pursuant to article 16 of the GDPR.
  • The right to deletion of personal data relating to you (the right to be forgotten), pursuant to article 17 of the GDPR.
  • The right to restriction of processing pursuant to article 18 of the GDPR.
  • The right to data portability pursuant to article 20 of the GDPR.
  • The right to contest processing pursuant to article 21 of the GDPR, provided the processing of personal data is based on the weighing of interests pursuant to article 6, paragraph 1, sentence 1, point f, of the GDPR. We request that you explain the reasons why we should not process your personal data. If you object, we will assess the case and either stop processing your data, amend the way we do it, or inform you of the compelling reasons we have for continuing to process it, these reasons being deemed worthy of protection.
  • The right to contest the processing of your personal data for the purposes of advertising and data analysis at any time pursuant to article 21, paragraph 3, of the GDPR.
  • The right not to be subject to any automated decisions whatsoever – including profiling – that have a legal impact on you pursuant to article 22 of the GDPR.
  • The right to revoke consent at any time pursuant to article 7, paragraph 3, of the GDPR, if you have provided us with consent to process your data. Revoking does not affect the legality of any processing done with your consent before the consent was revoked.

If you wish to assert one of the aforementioned rights, you can contact us at any time at Rutronik Elektronische Bauelemente GmbH, or contact our data protection officer (dsb(at)rutronik.com).

You also have the right to complain to the regulatory authorities if you are of the opinion that personal data about you has been processed in contravention of the applicable data protection laws.

The regulatory authorities responsible for us are
Landesbeauftragte f. d. Datenschutz u. d. Informationsfreiheit Baden-Württemberg
Königstrasse 10 a
70173 Stuttgart, Germany
Tel.: +49-711-615-5410
Fax: +49-711-6155-4115
E-mail: poststelle(at)lfdi.bwl.de
www.baden-wuerttemberg.datenschutz.de